DaLAIT (formally Latchpad) uses the newest technology in textiles and foam molding to create modern, safe, and effective nursing pads for all parents.
As DaLAITs branding developed, I collaborated with the founder to create a series of logos including the final logo (pictured above). I began with multiple rounds of sketches to narrow in on a desired look and feel.
From these sketches, several designs were selected and explored further before a final logo design was selected.
Packaging & Graphics
As the product and branding developed, I designed several packaging concepts that highlighted the unique qualities of the DaLAIT pads. In addition, I created a section of other graphics for web and print use.
To help prepare the product for launch I designed several website wireframes. The final concept (pictured below) was chosen as the design for the product launch.